Instantly Become a Person of Authority in Any Niche You Choose
Positioning yourself as a person of authority is the most important thing you can do for your business. Not only does it give you instant credibility and exposure, but it doesn’t require any results to setup.
Wait, isn’t that inauthentic??
Not at all!
Nobody said to claim you’re an expert, or mislead anyone. You’re simply providing help to people searching for the same information you’ve been able to learn, and point them to the people, organizations, and teachings that will benefit them.
So how do we do it?
Have a Vision
The first step in becoming a person of authority is to see yourself in a better situation without justifying where you are. Focus on what you want to become, not on the current circumstances you find yourself in. Having goals are important, but they’re not enough. Your goals must be combined with your vision to keep you on track!
With that in mind, let’s suspend our belief for a moment. Who do you want to become? How do you want to be known?
Get a clear picture and hold onto it. Put some emotion behind it to make it even more real. How will it feel when you become the person you want to become? Change your expectations into appreciations and your life will instantly change!
Change your expectations into appreciations and your life instantly changes Share on X
So what is it that you’re holding on to that’s holding you back? Are there some things you need to deal with to put yourself in the right mindset to serve others?
Be a Student First
To become a credible person of authority you’ll need to immerse yourself in coaching and learning. How else will you continue to find those amazing insights to share with your followers??
You’ll quickly find that there’s a direct correlation between what you invest in yourself and your income. Investment comes in the form of both time and money … and honestly, you’ll need a bit of both. If you’re only searching for free options, you’ll quickly run out of viable options to continue your progression. Free is the MOST EXPENSIVE option when you’re building your business, and your authority.
Free is the MOST EXPENSIVE option for building your business and your authority Share on X
Why can I say that? It always takes the longest!
When you’re limiting yourself to free courses, coaching, webinars, ebooks, etc. you require more time investment to find the same information that a simple paid option would provide. That’s not to say you need to go out and find the most expensive option, or that the more you spend that faster you’re guaranteed to progress. All I’m saying is that there’s going to be a trade-off of time and money to get you to where you want to go.
What’s this magic formula? Simple … How much is your time worth to you?
Are you looking for a coach to partner with? I’d love to see how I can help get you closer to your business goals!
Content is King
The fastest way to become an authority is to teach. You’ll instantly become credible, and bee seen as a person who has something of value to share.
Blogging is the BEST platform to teach from, and instantly create content with authority. Everything else will become a spoke to this hub. All of your social media posts, email lists, etc. will server to support and enhance your blog.
So what will you teach? The best plan is to simply teach as you learn. Your audience is all the people who have not yet learned what you now know.
My friend Ray puts it this way: First you invest in yourself, then you learn everything you can, and finally teach what you just learned to others. Invest – Learn – Teach … brilliant!
When you start implementing this simple formula you’ll quickly put yourself in a position where you’ll be out-teaching your competition. Now you’re adding to your credibility and increasing your authority!
Build and Serve Your Audience
If you’re like most people, one of your first thoughts when you’re setting up your blog is “who would listen to me?” Well i have a secret to share with you …. there will ALWAYS be more people who are hungry for information than there are teachers!
There are more people HUNGRY for info than there are teachers ... who will you serve today? Share on X
Now take your notes and convert them into online content, but make sure you include a Call-To-Action to have people reach out to you for even more help. What’s a Call-To-Action? Anything that leads your audience along a path that gets them into a closer online relationship with you. For example: asking people to join your email list, offering a free download, providing access to exclusive content, or registering for a webinar.
Now I must warn you. Along your journey you’ll inevitably run into some people who don’t celebrate your success. Keep focused on building your brand or following, and the opinions of any 1 person won’t matter.
Go where you’re celebrated, not where you’re tolerated.
I hope this was helpful for you! Unlock your potential and use what you learn to position yourself as a person of authority in your niche.
I can’t wait to follow your amazing progress!
Was this helpful for you? If so, please share it with a friend who you think would get value!
Be sure to comment below and let me know what your methods are to become a person of authority in your niche!
P.S. If you’d LOVE to start Your Own Blog with “Just 3 Clicks”, check THIS out!
Was this valuable for you? If so I’d really appreciate your comments below and shares on social media.
Resources
Here is a list of the resources mentioned in this post:
Create Your Freedom Lifestyle – Would you like to create your own Freedom Lifestyle? Let’s see how I can best help you reach your goals and achieve your vision!
Ray Higdon – Ray is an industry leader who helps home-based business owners get more leads and make more sales in whatever niche they are serving in.
My Lead System Pro (MLSP) – MLSP is your BEST source for successfully taking your business online. All of the tools, training, leadership, and community you’re looking for.
Love the new reset of your blog Bruce! Becoming an authority all starts with investing in yourself!
Dr. Lisa
Thanks so much Dr. Lisa! Couldn’t agree more
Wonderful nuggets you provided today for me! I twitted out one of your links also because it helped me so much!
Many thanks Kenneth, so happy you received value!
Being a student and then serving your audience is absolutely essential! Love these tips on becoming an authority!
So true, Jelena. Glad you enjoyed!
Great post Bruce and love the style of your blog. Thanks for sharing..
Thanks so much Keith!
This is a REALLY good breakdown of how to build authority. I like your take on the “Isn’t this misrepresenting myself?” question…Just teach what you know! Nothing shady or misleading about that. Someone, somewhere is dying to know what you’ve already figured out. We all learn from someone.
Thanks for pointing that out Julia, I’ve heard that question a lot and it’s very important to understand the difference between sharing your knowledge and pretending to be something you’re not.