Buy new:
$34.00
FREE delivery Thursday, May 9 on your first order
Ships from: Amazon.ca
Sold by: Amazon.ca
$34.00
FREE delivery Thursday, May 9 on your first order. Details
Or fastest delivery Tomorrow, May 6. Order within 10 hrs 59 mins. Details
In Stock
$$34.00 () Includes selected options. Includes initial monthly payment and selected options. Details
Price
Subtotal
$$34.00
Subtotal
Initial payment breakdown
Shipping cost, delivery date and order total (including tax) shown at checkout.
Payment
Secure transaction
Your transaction is secure
We work hard to protect your security and privacy. Our payment security system encrypts your information during transmission. We don’t share your credit card details with third-party sellers, and we don’t sell your information to others. Learn more
Payment
Secure transaction
We work hard to protect your security and privacy. Our payment security system encrypts your information during transmission. We don’t share your credit card details with third-party sellers, and we don’t sell your information to others. Learn more
Ships from
Amazon.ca
Ships from
Amazon.ca
Sold by
Amazon.ca
Sold by
Amazon.ca
Returns
Eligible for Return, Refund or Replacement within 30 days of receipt
Eligible for Return, Refund or Replacement within 30 days of receipt
This item can be returned in its original condition for a full refund or replacement within 30 days of receipt.
Read full return policy
Returns
Eligible for Return, Refund or Replacement within 30 days of receipt
This item can be returned in its original condition for a full refund or replacement within 30 days of receipt.
Read full return policy
$23.33
The book is in great overall condition! Shipped from Amazon. The book is in great overall condition! Shipped from Amazon. See less
FREE delivery Thursday, May 16 on your first order
$$34.00 () Includes selected options. Includes initial monthly payment and selected options. Details
Price
Subtotal
$$34.00
Subtotal
Initial payment breakdown
Shipping cost, delivery date and order total (including tax) shown at checkout.
Kindle app logo image

Download the free Kindle app and start reading Kindle books instantly on your smartphone, tablet or computer – no Kindle device required.

Read instantly on your browser with Kindle for Web.

Using your mobile phone camera, scan the code below and download the Kindle app.

QR code to download the Kindle app

Follow the author

Grant Cardone
Follow
Something went wrong. Please try your request again later.

The 10X Rule: The Only Difference Between Success and Failure Hardcover – April 26 2011

by Grant Cardone (Author)
4.6 4.6 out of 5 stars 10,808 ratings
See all formats and editions
Great on Kindle
Great Experience. Great Value.
iphone with kindle app
Putting our best book forward
Each Great on Kindle book offers a great reading experience, at a better value than print to keep your wallet happy.

Explore your book, then jump right back to where you left off with Page Flip.

View high quality images that let you zoom in to take a closer look.

Enjoy features only possible in digital – start reading right away, carry your library with you, adjust the font, create shareable notes and highlights, and more.

Discover additional details about the events, people, and places in your book, with Wikipedia integration.
Get the free Kindle app: Link to the kindle app page Link to the kindle app page
Enjoy a great reading experience when you buy the Kindle edition of this book. Learn more about Great on Kindle, available in select categories.
View Kindle Edition
{"desktop_buybox_group_1":[{"displayPrice":"$34.00","priceAmount":34.00,"currencySymbol":"$","integerValue":"34","decimalSeparator":".","fractionalValue":"00","symbolPosition":"left","hasSpace":false,"showFractionalPartIfEmpty":true,"offerListingId":"GkboBt8t8%2Bgri6TyX0ZMpCjhRb3B8sI8jmd7Z4T4ICBOUEew39dzIJKec2ooCKJafUohgFzc7Hkg93vD4R9mWjlFNhI3GxT0MRA%2FxaRJ4RuS1aseSv1cx01xnyEqrcaQ","locale":"en-CA","buyingOptionType":"NEW","aapiBuyingOptionIndex":0}, {"displayPrice":"$23.33","priceAmount":23.33,"currencySymbol":"$","integerValue":"23","decimalSeparator":".","fractionalValue":"33","symbolPosition":"left","hasSpace":false,"showFractionalPartIfEmpty":true,"offerListingId":"GkboBt8t8%2Bgri6TyX0ZMpCjhRb3B8sI8rw96yh1st8H5Si2NtqwxZfh4Gavb0qxDx2PGrzFiKHwm8R3n4AYTL%2BaXNLXEmxgTw%2BjDmmwBfdQq0lX96Gr1T9AKPGJaWEiEdu7pCnBssn4y640VgGceGjB6H%2FVJ0MIYWmeFJpQptJX0hENUbDjeYXGYaOSKefkJ","locale":"en-CA","buyingOptionType":"USED","aapiBuyingOptionIndex":1}]}

Purchase options and add-ons

Achieve "Massive Action" results and accomplish your business dreams!

While most people operate with only three degrees of action-no action, retreat, or normal action-if you're after big goals, you don't want to settle for the ordinary. To reach the next level, you must understand the coveted 4th degree of action. This 4th degree, also know as the 10 X Rule, is that level of action that guarantees companies and individuals realize their goals and dreams.

The 10 X Rule unveils the principle of "Massive Action," allowing you to blast through business clichŽs and risk-aversion while taking concrete steps to reach your dreams. It also demonstrates why people get stuck in the first three actions and how to move into making the 10X Rule a discipline. Find out exactly where to start, what to do, and how to follow up each action you take with more action to achieve Massive Action results.

  • Learn the "Estimation of Effort" calculation to ensure you exceed your targets
  • Make the Fourth Degree a way of life and defy mediocrity
  • Discover the time management myth
  • Get the exact reasons why people fail and others succeed
  • Know the exact formula to solve problems

Extreme success is by definition outside the realm of normal action. Instead of behaving like everybody else and settling for average results, take Massive Action with The 10 X Rule, remove luck and chance from your business equation, and lock in massive success.

Previous page
  1. ISBN-10
    0470627603
  2. ISBN-13
    978-0470627600
  3. Edition
    1st
  4. Publisher
    Wiley
  5. Publication date
    April 26 2011
  6. Language
    English
  7. Dimensions
    15.88 x 2.54 x 23.5 cm
  8. Print length
    256 pages
  9. See all details
Next page

Frequently bought together

The 10X Rule: The Only Difference Between Success and Failure
$34.00
In Stock
Ships from and sold by Amazon.ca.
+
Be Obsessed or Be Average
$32.31
In Stock
Ships from and sold by Amazon.ca.
+
Sell or Be Sold: How to Get Your Way in Business and in Life
$36.50
Get it by Thursday, May 9
Only 1 left in stock.
Ships from and sold by Amazon.ca.
Total price:
To see our price, add these items to your cart.
Details
Added to Cart
Some of these items ship sooner than the others.
Show details Hide details
Choose items to buy together.
Popular Highlights in this book
What are Popular Highlights?
Previous page
  1. A person who limits his or her potential success will limit what he or she will do to create it and keep it.
    Highlighted by 7,380 Kindle readers
  2. The 10X Rule assumes the target is never the problem. Any target attacked with the right actions in the right amounts with persistence is attainable.
    Highlighted by 7,130 Kindle readers
  3. Success must be approached from an ethical viewpoint. Success is your duty, obligation, and responsibility!
    Highlighted by 5,503 Kindle readers
Next page

From the Publisher

The 10X Rule by Grant Cardone title treatment

I have been studying successful people most of my life and have found the differences between them and the people who accomplish less worth noting—and it's not what you might expect. The distinctions between these two groups have nothing to do with economics, education, or demographics. Although these experiences and events certainly influenced them and their viewpoints, they are not ultimately the determining factors in their lives. I can show you people with no education, who were reared by broken families in terrible surroundings, but still managed to grow their successes to stratospheric levels.

Successful people talk, think, and approach situations, challenges, and problems differently than most people—and they definitely think about money differently. The only way to be successful is to take the same actions that successful people take. Success is no different than any other skill. Duplicate the actions and mind-sets of successful people, and you will create success for yourself.

The following list includes just a handful of the commonly found qualities, personality traits, and habits that make successful people the way they are. This list is a starting point for your 10X Rule journey and will allow you to become more aware of the kinds of habits and characteristics you should be developing—and encouraging your employees and colleagues to develop as well.

—Grant Cardone, author of The 10X Rule: The Only Difference Between Success and Failure

ALWAYS SAY YES graphic from The 10X Rule book

READILY TAKE ACTION graphic from The 10X Rule book

LOVE CHALLENGES graphic from The 10X Rule book

BE DISCIPLINED graphic from The 10X Rule book

BE DANGEROUS graphic from The 10X Rule book

EMBRACE CHANGE graphic from The 10X Rule book

SEEK TO SOLVE PROBLEMS graphic from The 10X Rule book

FOCUS ON NOW graphic from The 10X Rule book

BE GOAL-ORIENTED graphic from The 10X Rule book

BREAK TRADITIONAL IDEAS graphic from The 10X Rule book

BE HIGHLY ETHICAL graphic from The 10X Rule book

CREATE YOUR OWN REALITY graphic from The 10X Rule book

Product description

From the Inside Flap

Extreme success, by definition, lies beyond the realm of normal action. If you want to achieve extreme success, you can't operate like everybody else and settle for mediocrity. You need to remove luck and chance from your business equation, and lock in massive success. The 10X Rule shows you how! Success is your duty, obligation, and responsibility, and this book gives you step-by-step guidance on how to achieve phenomenal success for yourself!

With The 10X Rule, you'll learn to establish the amount of effort needed to guarantee success and ensure that you can continue operating at this level throughout your life. Most people desire success and have great ideas but they come up short on the amount of action required to get their lives to the exceptional levels they deserve. Four degrees of action exist, and in order to achieve your dreams, you must learn to operate at the fourth degree of action: Massive Action. The 10X Rule will dissolve fears, increase your belief in yourself, eliminate procrastination, and provide you with an overwhelming sense of purpose. The 10X Rule compels you to separate yourself from everyone else in the market―and you do that by doing what others refuse to do. Stop thinking in terms of basic needs, and start aiming for abundance―in all areas of your life.

The 10X Rule guides you toward the frame of mind that all successful people share. Aim ten times higher than you are right now―and if you come up short, you'll still find yourself further along than if you had maintained your life's current status quo. The 10X Rule teaches you how to:

  • Reach goals that you previously thought were impossible

  • Correctly set goals and guarantee their achievement

  • Create unprecedented levels of happiness and satisfaction in every area of your life

  • Use fear as fuel to move you into action

  • Get everything you want and never have to settle

  • Dominate your competition and become a role model for success

From the Back Cover

PRAISE FOR THE 10X RULE

"Love this book. The 10X Rule is dead on right! It boldly takes on the biggest issue most people skip and then wonder why they didn't reach their goals: WORK!"
―LARRY WINGET, New York Times bestselling author of Your Kids Are Your Own Fault and The Idiot Factor

"Grant Cardone is the master at showing people exactly what they MUST do to create the success they desire! This book is like a nuclear weapon for the reader!"
―BARRY POZNICK, Executive Producer of How'd You Get So Rich? and Are You Smarter Than A 5th Grader?

"If you don't think goal setting is important in life, don't waste your time reading The 10X Rule. If you do . . . Grant has set a new benchmark on the subject with his new book. Give it to a friend or colleague and it will make a huge difference in their life."
―BILL JENKINS, National Sales Director, Kawasaki Motors Corp., USA

"In The 10X Rule, entrepreneur Grant Cardone shows how to achieve success no matter your background, genetic make-up, or personal connections. In his view, success stems from working ten times harder than anyone else and displaying a 'domination mentality.' It's a how-to book on how to gain the moxie, chutzpah, and relentless drive necessary to succeed."
―GARY STERN, coauthor of Minority Rules: Turn Your Ethnicity into a Competitive Edge; journalist for The Wall Street Journal and Investor's Business Daily

"Grant Cardone has hit the nail on the head with The 10X Rule―telling you the real reason people succeed greatly in any area of life!"
―BRIAN TRACY, Chairman and CEO, Brian Tracy International; bestselling author of over 45 books

Product details

  • Publisher ‏ : ‎ Wiley; 1st edition (April 26 2011)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 256 pages
  • ISBN-10 ‏ : ‎ 0470627603
  • ISBN-13 ‏ : ‎ 978-0470627600
  • Item weight ‏ : ‎ 431 g
  • Dimensions ‏ : ‎ 15.88 x 2.54 x 23.5 cm
  • Customer Reviews:
    4.6 4.6 out of 5 stars 10,808 ratings

About the author

Follow authors to get new release updates, plus improved recommendations.
Grant Cardone

Grant Cardone

Brief content visible, double tap to read full content.
Full content visible, double tap to read brief content.

Grant Cardone owns and operates seven privately held companies, and a private equity real estate firm, Cardone Capital, with a multifamily portfolio of assets worth over $5 Billion. He is one of the Top Crowdfunders in the world, raising over $880 million in equity via social media. He is featured on Season 2 of Discovery Channel's Undercover Billionaire, where he takes on the challenge of building a million-dollar business in 90 days. Grant is also a New York Times bestselling author of 11 business books, including The 10X Rule, which led to Cardone establishing the 10X Global Movement and the 10X Growth Conference, now the largest business and entrepreneur conference in the world. Cardone uses his massive 15 million plus following to give back via his Grant Cardone Foundation, a non-profit organization dedicated to mentoring underprivileged and troubled youth in financial literacy.

Customer reviews

4.6 out of 5 stars
4.6 out of 5
10,808 global ratings
This is a must read
4 Stars
This is a must read
This is great book. It is easy to read. I enjoyed reading it 👍🏾 This book gave me reasons to think big always and take action. I gave a 4 star because my book was a little bit dirty and dusty when I got it.
Hide
Thank you for your feedback
Sorry, there was an error
Sorry we couldn't load the review

Top reviews from Canada

Silver Fox
5.0 out of 5 stars So good
Reviewed in Canada on November 2, 2023
Verified Purchase
Love the book very motivational, definitely recommend for any one in business,
Helpful
 Report
JulzB
5.0 out of 5 stars Cardone Kicks Your Butt into Action with this Motivational Read
Reviewed in Canada on June 22, 2015
Verified Purchase
"If this is going to work it will depend on your ability to increase your efforts - not your excuses."

Need a butt kicking to create success and get moving towards a goal? This book will give you that and more.

I read this book a few months ago. It was a great read and I definitely felt like it gave me a performance boost. The interesting thing is the lasting impact of the book. I am still thinking about some of the things I read months later like the quote above.

From how you set your goals, to why so many people create average in their life (and why you won't after you read this) to the mindset you must have to do something big - this book gives you lots of food for thought, steps and hard hitting questions to help you get going.

If you are concerned about time management and balance in your life, you'll get a shot to the gut on this one.

If you're looking for a strategic guide to create a business - that's not what this book is. If you're looking for a way to work four hours a week and play the rest of the time, this book won't please you. Not for the lazy - this book demands you get off the couch and be great. If that's what you want in your life, career and business, you're in for the perfect read and a caffeine shot of motivation. If you want to give your mindset a tune up and get motivated, you'll find that in a high dose.
4 people found this helpful
Helpful
 Report
Collin C. Carbno
4.0 out of 5 stars A book that gets you off your butt and doing stuff
Reviewed in Canada on January 2, 2013
Verified Purchase
Grant Cardone style may not be for everyone, but I find that he makes a strong case for changing our lackadaisical approach to things. We tend to tackle things, new business, new skills, and to do the minimum we think we need to succeed. Grant makes it clear that is usually just a route to failure. Everything takes a way lot more effort, determination, drive, to succeed, than just the bare minimum. We are self-deceiving ourselves, if we think we can get a college degree, start a success business, succeed in a career, learn a musical instrument, succeed in a relationship, if we give it only a half-hearted attempt. We might as well realize from the beginning if we going to really succeed at whatever it is -- we have to go all in, we have to put in massive effort with massive determination, and massive drive.
15 people found this helpful
Helpful
 Report
Amazon Customer
5.0 out of 5 stars Great Buy
Reviewed in Canada on November 19, 2023
Verified Purchase
.
Helpful
 Report
Inder
5.0 out of 5 stars Extremely important book!
Reviewed in Canada on December 30, 2017
Verified Purchase
Mr. Grant Cardone's writing style is amazing. I love the 10X rule and absolutely agree with what he says. You must have goals and in order to achieve those goals, you MUST take massive action. A lot of times people will say to relax, take it easy, have fun, be lazy which is all BS. Success does not take a break and does not have off days or weekends - it is a duty, obligation, and responsibility. You have to do whatever it takes - if that means taking action on weekends, off days, late nights and early mornings, missing out on "having fun" - then so be it.

This book tells you no goals are too small - you have to think big and take big action to achieve them - that is the nitty-gritty of the 10X rule. It doesn't matter if you don't know what to do, do anything you can think of and ideas WILL come when you are trying to achieve your goal(s). An absolute, essential read that makes a person feel that there is nothing that cannot be accomplished.

I highly recommend for those who are passionate about life and want to achieve more.
18 people found this helpful
Helpful
 Report
Valentino
5.0 out of 5 stars One of the best books I’ve read !
Reviewed in Canada on January 22, 2022
Verified Purchase
I cannot rate this book high enough !

Easy to read … Grant Cardone EXPLAINS you what is needed in today’s world .. You can achieve your goals and dreams with persistent action .. If you want to start changing your life , way of thinking is crucial ..

Buy this book , you can’t go wrong …
3 people found this helpful
Helpful
 Report
Jean Sebastien R. Calci
5.0 out of 5 stars I now live by the 10x rule
Reviewed in Canada on September 8, 2015
Verified Purchase
If you are Hungry about expanding and creating success in your job, business and life you will enjoy and learn from this book (I also have the Audible version that is awesome). The 10X rule is a way of operating that can only push result upward. I recommend it to anyone willing to accept that we can do more and we must do more.

The 10X rule is about seing, believing and doing more. This book has helped me generate back to the motivation that I had lost, generate more result.

PS I have all of Grant Cardone's book and would recommend the to any one.
One person found this helpful
Helpful
 Report
Dianne Greenlay
3.0 out of 5 stars Fence sitting on this one
Reviewed in Canada on December 26, 2019
Verified Purchase
I had seen this book promoted by many online entrepreneurs as being very motivational and I have to say that it is. The author takes very commanding stance in his opinions as to how to achieve one's goals and I did like his enthusiasm. However, around page 163, he attempts to use an example in one of his arguments and makes an anti-flu shot comment about many health professionals doubting the efficiency of flu shots. As a health professional myself with many decades of experience in acute health care, I was immediately shocked and angered, as this is simply not true of educated and trained health professionals working in healthcare today. I realize one can have a personal opinion but it was stated and misrepresented as fact by this author, who is fairly influential on his readership. It was, to me, a highly irresponsible statement and cast doubt for me, as to the reliability of the rest of his advice contained in this book.
83 people found this helpful
Helpful
 Report

Top reviews from other countries

Translate all reviews to English
Kay
5.0 out of 5 stars Great read
Reviewed in the United States on February 7, 2024
Verified Purchase
Highly recommend this book.
2 people found this helpful
 Report
Kumazashi
5.0 out of 5 stars Excelente título
Reviewed in Mexico on July 11, 2023
Verified Purchase
Es un buen libro de enseñanza
Report
Nagesh23
5.0 out of 5 stars Exceptional book
Reviewed in India on November 26, 2023
Verified Purchase
This book is really exceptional and real life guide for everyone. This is like a Gita for everyone to become self motivated and become very great with 10x levels.
One person found this helpful
 Report
Amazon Customer
5.0 out of 5 stars Masterpiece
Reviewed in the United Kingdom on October 16, 2023
Verified Purchase
"The 10X Rule: The Only Difference Between Success and Failure" by Grant Cardone is a book that offers a powerful and motivational approach to achieving extraordinary levels of success. Cardone's central premise is that setting goals and working at levels that are ten times higher than what you initially think is necessary is the key to breaking through limitations and achieving remarkable results.

Cardone's writing style is energetic and direct, making it an engaging read for those looking for a no-nonsense guide to success. He emphasizes the importance of massive action, unwavering commitment, and an unrelenting work ethic. The book is filled with practical advice, anecdotes from his own life, and actionable steps for readers to implement in their own pursuits.

One of the book's strengths is its focus on the psychology of success. Cardone encourages readers to overcome fear, set bigger goals, and develop a mindset of abundance. He highlights the value of persistence and the need to push through challenges and adversity.

The 10X Rule is particularly beneficial for entrepreneurs, sales professionals, and anyone looking to excel in their career or business. Cardone's emphasis on sales and revenue generation may resonate more with individuals in these fields, but the overarching principles can apply to various aspects of life.

However, it's important to note that Cardone's approach is not without its critics. Some may find his ideas overly aggressive or his tone too forceful. It's essential to adapt his principles to your own personality and values.

In conclusion, "The 10X Rule" is a book that can be a catalyst for individuals who are ready to step out of their comfort zones and strive for exceptional success. Grant Cardone's passionate and assertive approach to achieving one's goals may not be for everyone, but for those who embrace his philosophy, it can be a life-changing and empowering read. Whether you are an aspiring entrepreneur or looking to take your career to the next level, the book offers valuable insights and a unique perspective on success.
7 people found this helpful
 Report
Mateo Eguiguren
5.0 out of 5 stars Un libro excelente!
Reviewed in Spain on January 7, 2023
Verified Purchase
Refuerza la mentalidad que siempre debes buscar el resultado 10x, en vez de conformarte con lo que tienes.

Para esto igual debes tener en cuenta que deberás esforzarte 10x, pero valdrá más la pena que ponerte un objetivo regular para tener resultados regulares.
Customer image
Mateo Eguiguren
5.0 out of 5 stars Un libro excelente!
Reviewed in Spain on January 7, 2023
Refuerza la mentalidad que siempre debes buscar el resultado 10x, en vez de conformarte con lo que tienes.

Para esto igual debes tener en cuenta que deberás esforzarte 10x, pero valdrá más la pena que ponerte un objetivo regular para tener resultados regulares.
Images in this review
Customer image
Customer image
Report